Budget Car and Truck Rental

 Case Study

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Budget Car and Truck Rental 

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Budget Truck Rental, a leader in the U.S. consumer and commercial markets, uses IntelliResponse as the web self-service tool to provide instant answers to customer questions. The following is just a short summary of the solid financial benefits they gained by using the IntelliResponse Instant Answer Agent.

>>   98.5% of all visitor questions answered with 1 right answer
>>   Email volumes down 74%, telephone queries down 28%
>>   Online conversion to bookings increased by 35% in the first 45 days
>>   ROI in first 2 months
>>   $875,000 savings in first 7 months

Business improvements resulting from visitor insights captured in 24x7 research agent -(i) identified new product opportunities such as trailer rentals, (ii) identified need to move online booking engine to home page